It was a weekly email we wrote to promote a cricket magazine. Some people said it was funny. Other people didn’t say anything about it, but still subscribed anyway. A few people didn’t subscribe at all – but not many.
Like many things which are almost entirely about seeing Bob Willis on the train, it eventually had to end and we were quite sad when that happened. So sad, in fact, that we thought we’d bring it back and do it independently!
Like an idiot!
The newsletter is now called Cricket Badger. You probably know that’s another term for what the Aussies call a ‘cricket tragic,’ but we didn’t when the name was suggested to us. We just thought it was a great sport and a great mammal and went with it.
We’ve not done any ‘marketing’ yet. This is the official announcement. We thought we owed it to you lot to give you the opportunity to be in there from day one (which will hopefully be Friday).
You can sign up at the website. There’s a bit of an explanation over there as to how it’s not spam and a promise that we won’t sell your email to the mob, if you’re worried about that.
If you’re worried about the quality of the email, check out these completely genuine testimonials which have somehow appeared even though the first issue hasn’t been sent yet.
“The Cricket Badger email is better than finding some supermarket sandwiches which have been ridiculously discounted because it’s getting towards the end of the day.” – André Spéléologie
“I saw Tim Munton getting frustrated with a parking meter and didn’t have anyone to tell. Now I can tell Cricket Badger and they can publish my story, giving me renewed enthusiasm for life.” – Tangerine Chanderpork
“At least it’s short and only once a week.” – Jean-Pierre de Knackers
So what are you waiting for? Sign up, sign up, sign up.