We’d be interested to know what our female readers make of Viagogo’s latest press release, entitled: ‘Make way for the Barbie Army’.
Apparently, they have seen a 240 per cent increase in females purchasing cricket tickets. Why might this be?
“Possibly inspired by Liz Hurley’s ‘passion’ for the game and Pippa Middleton recently spotted supporting her man in a local game, cricket is becoming more and more popular with women with some tickets currently trading on viagogo for up to £230. With reportedly the best looking team of England Cricketers to date, it seems young women are willing to pay a premium to be bowled over by more than just the action on the pitch.”
So, is that why you go to the cricket? Would you pay £230 for a chance to spend a few hours of your life ogling Jimmy Anderson while he stands at fine leg on the far side of the ground?